{"id":2769,"date":"2026-06-29T16:58:24","date_gmt":"2026-06-29T19:58:24","guid":{"rendered":"https:\/\/neoteca.letras.ufmg.br\/?post_type=neologismo&#038;p=2769"},"modified":"2026-06-29T16:58:24","modified_gmt":"2026-06-29T19:58:24","slug":"hype","status":"publish","type":"neologismo","link":"https:\/\/neoteca.letras.ufmg.br\/index.php\/neologismo\/hype\/","title":{"rendered":"hype"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">1. entusiasmo intenso, expectativa elevada ou grande repercuss\u00e3o em torno de algo que est\u00e1 em alta, como um produto midi\u00e1tico, evento, tend\u00eancia ou not\u00edcia.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h5 class=\"wp-block-heading has-text-align-left\"><strong>Caracter\u00edsticas<\/strong><\/h5>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\"><strong><strong>Elementos<\/strong>:<\/strong> <em>hype<\/em> (<a href=\"https:\/\/neoteca.letras.ufmg.br\/index.php\/glossario-de-conceitos\/palavra\/\" data-type=\"page\" data-id=\"437\">palavra<\/a> do ingl\u00eas);<br><strong>Classes de palavra:<\/strong> <a href=\"https:\/\/neoteca.letras.ufmg.br\/index.php\/glossario-de-conceitos\/classes-de-palavra\/\" data-type=\"page\" data-id=\"75\">substantivo<\/a>;<br><strong>Tipo de neologismo:<\/strong> <a href=\"https:\/\/neoteca.letras.ufmg.br\/index.php\/categorias_neologismos\/emprestimo_linguistico_estrangeirismo\/\" data-type=\"categorias_neologismos\" data-id=\"44\">estrangeirismo<\/a>;<br><strong>Processo criativo:<\/strong> <a href=\"https:\/\/neoteca.letras.ufmg.br\/index.php\/glossario-de-conceitos\/processos-criativos-de-palavras\/estrangeirismo-emprestimo-linguistico\/\" data-type=\"page\" data-id=\"153\">estrangeirismo<\/a>;<br><strong><strong><strong><a href=\"https:\/\/neoteca.letras.ufmg.br\/index.php\/glossario-de-conceitos\/dominio-conceptual\/\">Dom\u00ednios<\/a><\/strong><\/strong>:<\/strong> Redes sociais, Sentimentos;<br><strong>Verifica\u00e7\u00e3o lexicogr\u00e1fica:<\/strong> 1 ago. 2025.<\/p>\n\n\n\n<h5 class=\"wp-block-heading has-text-align-left\"><strong>Exemplos de usos<\/strong><\/h5>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">(1) &#8220;sou a favor de todo doce que vira <strong>hype <\/strong>porque:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">1. pequenos empreendedores lucram com isso;<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">2. adoro um docinho estarei experimentando todos.&#8221;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/x.com\/akamarecla\/status\/1949157648512815214\"><img fetchpriority=\"high\" decoding=\"async\" width=\"592\" height=\"720\" src=\"https:\/\/neoteca.letras.ufmg.br\/wp-content\/uploads\/2026\/06\/Captura-de-tela-2026-06-29-165052.png\" alt=\"\" class=\"wp-image-2772\" style=\"aspect-ratio:0.8222313845138947;width:595px;height:auto\" srcset=\"https:\/\/neoteca.letras.ufmg.br\/wp-content\/uploads\/2026\/06\/Captura-de-tela-2026-06-29-165052.png 592w, https:\/\/neoteca.letras.ufmg.br\/wp-content\/uploads\/2026\/06\/Captura-de-tela-2026-06-29-165052-247x300.png 247w\" sizes=\"(max-width: 592px) 100vw, 592px\" \/><\/a><\/figure>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">Fonte: <a href=\"https:\/\/x.com\/akamarecla\/status\/1949157648512815214\">https:\/\/x.com\/akamarecla\/status\/1949157648512815214<\/a>. Acesso em: 29 jun. 2026.<\/p>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">(2) &#8220;Diversidade como \u2018<strong>hype<\/strong>\u2019 travou mudan\u00e7a que precis\u00e1vamos nas empresas, diz especialista em governan\u00e7a&#8221;<\/p>\n\n\n\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/www.estadao.com.br\/economia\/governanca\/diversidade-hype-travou-mudanca-empresas-especialista-governanca\/\"><img decoding=\"async\" width=\"1448\" height=\"666\" src=\"https:\/\/neoteca.letras.ufmg.br\/wp-content\/uploads\/2026\/06\/Captura-de-tela-2026-06-29-165230.png\" alt=\"\" class=\"wp-image-2774\" style=\"aspect-ratio:2.1742530431575067;width:754px;height:auto\" srcset=\"https:\/\/neoteca.letras.ufmg.br\/wp-content\/uploads\/2026\/06\/Captura-de-tela-2026-06-29-165230.png 1448w, https:\/\/neoteca.letras.ufmg.br\/wp-content\/uploads\/2026\/06\/Captura-de-tela-2026-06-29-165230-300x138.png 300w, https:\/\/neoteca.letras.ufmg.br\/wp-content\/uploads\/2026\/06\/Captura-de-tela-2026-06-29-165230-1024x471.png 1024w, https:\/\/neoteca.letras.ufmg.br\/wp-content\/uploads\/2026\/06\/Captura-de-tela-2026-06-29-165230-768x353.png 768w\" sizes=\"(max-width: 1448px) 100vw, 1448px\" \/><\/a><\/figure>\n\n\n\n<p class=\"has-text-align-left wp-block-paragraph\">Fonte: <a href=\"https:\/\/www.estadao.com.br\/economia\/governanca\/diversidade-hype-travou-mudanca-empresas-especialista-governanca\/\">https:\/\/www.estadao.com.br\/economia\/governanca\/diversidade-hype-travou-mudanca-empresas-especialista-governanca\/<\/a> . Acesso em: 29 jun. 2026.<\/p>\n","protected":false},"featured_media":0,"template":"","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"tags":[58,51],"categorias_neologismos":[44,11,26],"class_list":["post-2769","neologismo","type-neologismo","status-publish","hentry","tag-redes-sociais","tag-sentimentos","categorias_neologismos-emprestimo_linguistico_estrangeirismo","categorias_neologismos-estrangeirismo_emprestimo","categorias_neologismos-substantivo"],"_links":{"self":[{"href":"https:\/\/neoteca.letras.ufmg.br\/index.php\/wp-json\/wp\/v2\/neologismo\/2769","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/neoteca.letras.ufmg.br\/index.php\/wp-json\/wp\/v2\/neologismo"}],"about":[{"href":"https:\/\/neoteca.letras.ufmg.br\/index.php\/wp-json\/wp\/v2\/types\/neologismo"}],"version-history":[{"count":1,"href":"https:\/\/neoteca.letras.ufmg.br\/index.php\/wp-json\/wp\/v2\/neologismo\/2769\/revisions"}],"predecessor-version":[{"id":2775,"href":"https:\/\/neoteca.letras.ufmg.br\/index.php\/wp-json\/wp\/v2\/neologismo\/2769\/revisions\/2775"}],"wp:attachment":[{"href":"https:\/\/neoteca.letras.ufmg.br\/index.php\/wp-json\/wp\/v2\/media?parent=2769"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/neoteca.letras.ufmg.br\/index.php\/wp-json\/wp\/v2\/tags?post=2769"},{"taxonomy":"categorias_neologismos","embeddable":true,"href":"https:\/\/neoteca.letras.ufmg.br\/index.php\/wp-json\/wp\/v2\/categorias_neologismos?post=2769"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}